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EXPRESS MERCHANDISING OVERVIEW
Newspage EXPRESS Merchandising is a solution that allows for timely delivery of retail merchandising information to the business owners. Today's retail environment has high demands on "what looks good, sells" type of consumer mentality. This is where merchandising becomes critical.
As business and marketing evolves, the merchandising process has to follow suit. Merchandising has become a key marketing tool for businesses to increase its sales revenue. Therefore, information collected from the retail merchandising activities need to be sent back to the head office on time for processing, analysis and to determine the action plan. This means that the traditional pen and paper methods of capturing information is no longer favoured.
EXPRESS MERCHANDISING FEATURES |
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EXPRESS Merchandising key features : >> View customer visit by route plan >> Conduct and record display set-up activities >> Capture competitor information >> Merchandising audit >> Carry out stock take activities >> Distribution checks >> View promotions and check compliance >> Capture sales orders >> Conduct market survey >> Capture new opportunities >> Expenses claim >> Performance summary >> Reports |
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EXPRESS MERCHANDISING BENEFITS |
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Benefits of NewsPage EXPRESS Merchandising includes: >> Streamlines field force activities >> Increases efficiency in retail merchandising activities >> Able to respond quickly to retailer needs >> Increases product sales >> Reduces multiple point of data entry errors >> Improved customer experience >> Comprehensive reports for better action plan |
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